Rolls-Royce Motor Cars Doha celebrated the launch of its newly-expanded showroom in the Pearl-Qatar with a press conference followed by a prestigious event attended by a host of high-profile guests and VIPs. Located in Porto Arabia in the Pearl-Qatar, the new and refreshed facility follows an impressive first three quarters of the year for Rolls-Royce Motor Cars’ Qatari importer, and will mark an exciting new era for the luxury car brand in Qatar.
The redeveloped flagship facility, which was initially inaugurated in 2009, has been expanded from 580 square metres to cover a total area of 750 square metres. This is a 30% increase in space to fit seven cars in display, including a new dedicated area for the Rolls-Royce Provenance Programme cars, the approved programme for pre-owned Rolls-Royce Motor Cars. The new showroom also has a customer lounge, refreshments bar, and a configuration area to enable Rolls-Royce Motor Cars’ clients to customise and tailor their vehicles. Commenting on the landmark opening, Geoff Briscoe, Regional Director, Rolls-Royce Motor Cars Middle East, Africa & Latin America, said: “The Middle East is a crucial market for Rolls-Royce Motor Cars, and the excellent performance and support of our partner in Qatar complements this unprecedented success drive in the region. The investment in this impressive facility is testament to the continued opportunities that lie ahead in Doha.”
Commenting on this occasion, Mohamed Kandeel, General Manager of Rolls-Royce Motor Cars Doha Showroom, said: “This new facility will not only allow us to match our sales growth with our physical growth, but also underlines our ambition to achieve greater results in the coming years with even greater focus on customer convenience.” “Our business is not only about selling super-luxurious cars, but also investing on many different levels to ensure we have the right facilities and staff to sell new and Rolls-Royce Provenance Programme pre-owned cars, to service them and provide a very high level experience throughout the car ownership period,” he added.